Increased On-Site Productivity After DB Schenker’s Implementation of Digital Screens

Improved Information Sharing

DB Schenker’s implementation of digital screens in the logistics industry has enhanced how they share information and manage workflows. Daily tasks are now smoother, and the head office has established a unified strategy for sharing information.

What DB Schenker Achieved:

• Simplified updates to information
• More frequent and up-to-date communication
• Improved productivity on the floor
• Corporate branding on the screens
• Accessible information, even for employees without intranet access

Two Perspectives

This case study highlights DB Schenker’s successful use of the PLAYipp platform for digital screens, broken down into two sections:

Local Perspective: How daily operations integrate with PLAYipp and digital screens.

Central Perspective: The head office’s strategy for information sharing across the company.

User Experience – A More Efficient Workflow

Oscar Jörgensen, system administrator and “Superuser” of PLAYipp, explains the challenges he faced before using the platform and how they were resolved.

Before PLAYipp, sharing information was time-consuming and difficult. Oscar says they previously used computers and PowerPoint presentations linked to the screens, which required manual effort and was inefficient, especially for screens mounted high up.

With PLAYipp, things became much simpler. Oscar can now update all screens from his computer with just a few clicks. “It’s so smooth to just log into PLAYipp, upload a new PDF, and instantly send it to all six screens,” says Oscar.

This streamlined process has made updates more frequent and information more current, easing employees’ day-to-day tasks and boosting productivity on the floor. The screens are primarily used to display production data, safety updates, and visitor greetings, improving both internal and external communication.

Head Office Perspective – A Unified Strategy for Information Sharing

Victor Oblitey, former Service Manager for Global Infrastructure, and Hanna Lindgren, Head of Marcom for the Nordic Cluster, discuss the central challenges they faced and how PLAYipp resolved them.

Before centralizing their digital screens with PLAYipp, DB Schenker had several different systems and no unified management. Victor notes there were too many users and accounts, making it difficult to maintain consistent communication.

By centralizing their screen management, DB Schenker created a structured and consistent communication flow across the organization, which has been vital for their efficiency and IT security.

Hanna emphasizes one of PLAYipp’s key benefits: the head office has its own space on all screens throughout the company. This central space is used to share important, company-wide updates, while local admins manage the remaining screen content to meet their specific needs. “This has been a key to our success with the screens—sharing vital information with all employees while allowing local teams the freedom to adapt their content,” says Hanna.

The screens also enable DB Schenker to reach employees who don’t have intranet access. “For us in marketing, it’s crucial to reach all employees, even those who don’t use a computer,” Hanna explains. This has improved communication flow and ensured everyone stays informed, regardless of their role or location

Always Current and Frequent Updates

After implementing PLAYipp and digital screens, DB Schenker has seen several positive outcomes:

• Information is updated more often and stays current, improving communication and efficiency at both local and central levels.
• Reaching all employees with critical updates is no longer a challenge, thanks to the screens.
• Centralized screen management has ensured consistent corporate communication, strengthening DB Schenker’s brand identity.

In summary, DB Schenker’s implementation of PLAYipp and digital screens has been a success, creating a more efficient, secure, and inclusive workplace.

3 Tips from DB Schenker for Smooth Digital Screen Use:

1. Centralize and Adapt Locally
The head office should manage a central space on the screens for important company updates, while local admins customize the rest to suit their needs.

2. Optimize Screen Placement
Place screens strategically, such as at entrances and gathering points, to maximize visibility and the impact of the information.

3. Engage Employees
Share relevant and interesting content to increase engagement and improve internal communication.