
Digital signage FAQ: the answers to all your questions
Thinking about digital signage, or already looking closely at PLAYipp? This page answers the questions that come up most often according to our experts, from how the technology works in general to what’s actually included in a PLAYipp license. We’ve grouped everything by topic, so you can jump straight to what matters to you. If you don’t find your answer here, our team is happy to walk you through the details.
Implementation and use cases
What is digital signage?
Digital signage means using digital screens instead of printed posters or bulletin boards to share information. Screens are placed where people naturally move around: entrances, corridors, break rooms, stores, visitor centers, waiting areas and reception desks.
How do I get started with digital signage?
Most organizations start by identifying where screens are needed and who will manage content. From there, it’s a matter of choosing a platform, setting up the screens, and training the team who’ll publish content. With PLAYipp, this typically looks like: an initial conversation, a walkthrough of your setup, purchase and activation, then basic onboarding with the Customer Success team.
Do I need technical skills to manage digital signage?
No, not with a well-designed platform like PLAYipp. PLAYipp is built for communications and HR teams to manage everything themselves, from adding an image to scheduling a full campaign, without needing a developer or IT ticket for daily use.
How do I reach frontline or deskless employees who don’t have email access?
Screens placed in breakrooms, corridors, and production areas reach everyone, not just people who log into an intranet or check email. No login required, so the information meets people where they already are.
Can digital signage display safety information on a factory floor?
Yes, digital signage is a great tool for manufacturing environments. Screens can show PPE reminders, hazard alerts, shift updates and incident-free-day counters continuously and visibly, instead of relying solely on a noticeboard nobody reads or an email nobody opens.
Can digital signage show real-time KPIs or dashboards, like Power BI, in an office?
Yes. You can choose existing Power BI reports or dashboards and display them on selected screens, so teams see live data without anyone manually updating a dashboard.
Is digital signage suitable for healthcare settings?
Yes, there are many use cases for digital information screens in healthcare. Screens can share ward updates, patient flow information, and staff notices in a way that reaches clinical staff between patients, without adding to their inbox.
Is digital signage useful for schools and universities?
Yes, digital signage is very useful in schools and universities. Screens can show timetables, campus news, and event information, keeping students, staff and visitors informed across buildings without relying only on printed notices.
What can digital signage do for corporate offices?
Screens in offices can share company news, meeting room availability, and visitor welcomes, and reach employees across desks, reception areas, and common spaces from one dashboard.
Can real estate companies use digital signage?
Yes. Realtors and property owners can display current listings and property details directly on screens in windows or offices, pulling from systems like Mspecs or Vitec.
How is digital signage used in hospitality?
Hotels and similar venues use it for guest information, wayfinding, and event schedules, creating a polished first impression without manual updates for every change.
Pricing
How much does digital signage cost?
Pricing usually depends on the number of screens and licenses, and whether support, updates, and integrations are included or charged separately.
How much does PLAYipp cost?
PLAYipp starts from €25 per month, per license, per screen, based on a 36-month license. Hardware and installation aren’t included. There are no hidden fees.
What’s included in a PLAYipp license?
Everything you need to run and maintain your screens: free support (reply within one business day), unlimited editors, the full platform and its features, over 30 integrations plus API access, and cloud backup. There’s no separate charge for updates or new features.
Are there hidden costs with digital signage platforms?
This varies a lot by vendor, so it’s worth asking directly. With PLAYipp, there are no hidden costs, as support, editors, backups, and integrations are all included in the license price with no extra charges.
Does PLAYipp offer a free trial or demo?
PLAYipp offers a demo where you can see the platform in action and get a price based on your setup before committing.
Integrations
What can digital signage software integrate with?
Common integrations include intranets, calendars, business intelligence tools, and social media, so content already being created elsewhere can appear on screen automatically.
Does PLAYipp integrate with Microsoft 365, SharePoint, or Teams?
Yes. PLAYipp connects with SharePoint, Microsoft Teams, and Microsoft/Outlook calendars, so updates from those tools can be published to screens without extra manual work.
How many integrations does PLAYipp offer?
Over 30, spanning intranets (SharePoint, Staffbase, Happeo, Sitevision, Omnia, Spintr), business intelligence (Power BI, Tableau), calendars and bookings, social media, traffic data, and more. All are included in every license.
Can I display a website or dashboard that doesn’t have a native integration?
Yes. Website screenshot lets you display any webpage, including ones behind a login like an intranet or internal dashboard. PLAYipp takes a screenshot and refreshes it automatically.
Can our development team build a custom integration?
Yes. PLAYipp’s Content API uses GraphQL, letting your team upload media, manage playlists, and schedule content programmatically for systems that aren’t on the standard integration list.
What if the tool we use isn’t listed in PLAYipp’s integrations?
You can request an integration. PLAYipp’s library keeps growing based on what customers ask for.
Security
Is digital signage software secure?
To determine whether digital signage software is secure, it should clearly define where data is stored, how it’s encrypted, and which compliance standards it supports, especially when it connects to systems like employee directories or dashboards containing sensitive information.
How does PLAYipp keep data secure?
PLAYipp uses a pull-based architecture: screens fetch content from the cloud rather than receiving it pushed to them, and all communication is encrypted over HTTPS. For sensitive internal data, it’s good to know that only the URL is stored in PLAYipp Cloud, not the data itself; the screen connects directly to your internal server behind your firewall.
Where is PLAYipp’s data hosted?
PLAYipp’s cloud infrastructure is hosted in Sweden, with encrypted backups (LUKS full disk encryption) running every 30 minutes.
Is PLAYipp GDPR compliant?
Yes, PLAYipp complies with GDPR and other data privacy regulations.
What happens if the internet connection drops?
Screens keep displaying their most recently downloaded content, so there are no black screens or error messages while the connection is restored.
Does PLAYipp support two-factor authentication or role-based access?
Yes. Two-factor authentication and role-based permissions are available, so you control who can publish, edit, or approve content.
