{"id":43036,"date":"2026-05-26T07:10:46","date_gmt":"2026-05-26T07:10:46","guid":{"rendered":"https:\/\/playipp.com\/?post_type=kunskapsbank&#038;p=43036"},"modified":"2026-07-31T13:29:03","modified_gmt":"2026-07-31T13:29:03","slug":"intern-kommunikation-medarbetare","status":"publish","type":"kunskapsbank","link":"https:\/\/playipp.com\/sv\/kunskapsbank\/intern-kommunikation-medarbetare\/","title":{"rendered":"D\u00e4rf\u00f6r k\u00e4nner sig anst\u00e4llda oinformerade"},"content":{"rendered":"\n<div class=\"wp-block-group has-dark-color has-white-background-color has-text-color has-background noBottomMargin\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><div class=\"block-bloghero-wrapper\"><div class=\"blog-hero\">\n\t<div class=\"container\">\n\t\t<div class=\"row align-items-start\">\n\n\t\t\t<div class=\"col-12 col-md-6 blog-hero__text-col\">\n\n\t\t\t\t<div class=\"blog-hero__meta\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"blog-hero__category is-style-label\">Blogg<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<h1 class=\"blog-hero__title\">D\u00e4rf\u00f6r k\u00e4nner sig dina medarbetare oinformerade (och vad du kan g\u00f6ra \u00e5t det)<\/h1>\n\t\t\t\t\n\t\t\t\t<div class=\"blog-hero__author\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"blog-hero__author-avatar\"><img decoding=\"async\" src=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/12\/profilbild_0022_staffan-1.png\" alt=\"Staffan Stendahl\" loading=\"lazy\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"blog-hero__author-name\">Staffan Stendahl<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"blog-hero__dot\" aria-hidden=\"true\"><\/span>\t\t\t\t\t\t<span class=\"blog-hero__read-time\">9 min read<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"blog-hero__dot\" aria-hidden=\"true\"><\/span>\t\t\t\t\t\t<span class=\"blog-hero__date\">26 maj 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t<div class=\"col-12 col-md-6 blog-hero__media-col\">\n\t\t\t\t<div class=\"blog-hero__media\">\n\t\t\t\t\t\t\t\t\t\t\t<picture><source type=\"image\/webp\" media=\"(min-width: 576px)\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-692x398-c-center.jpg 1x, https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-1384x796-c-center.webp 2x\" \/><source media=\"(min-width: 576px)\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-692x398-c-center.jpg 1x, https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-1384x796-c-center.jpg 2x\" \/><source type=\"image\/webp\" media=\"(min-width: 0px)\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-576x331-c-center.jpg 1x, https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-1152x662-c-center.webp 2x\" \/><source media=\"(min-width: 0px)\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-576x331-c-center.jpg 1x, https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-1152x662-c-center.jpg 2x\" \/><img class=\"lazy\" alt=\"Brand\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2026\/05\/Brand-1-scaled-692x398-c-center.jpg\" \/><\/picture>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/div>\n\n<div class=\"block-blogcontent-wrapper\"><div class=\"blog-content\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<aside class=\"col-12 col-md-4 blog-content__sidebar-col\">\n\t\t\t\t<div class=\"blog-content__sidebar\">\n\n\t\t\t\t\t<div class=\"blog-content__toc\">\n\t\t\t\t\t\t<h3 class=\"blog-content__toc-title\">Table of contents<\/h3>\n\t\t\t\t\t\t<div class=\"blog-content__toc-scroll\">\n\t\t\t\t\t\t\t<nav class=\"blog-content__toc-list\" data-toc>\n\t\t\t\t\t\t\t\t<div class=\"blog-content__toc-loading\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t\t<span><\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/aside>\n\n\t\t\t<div class=\"col-12 col-md-8 blog-content__content-col\">\n\t\t\t\t<div class=\"blog-content__content\">\n\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<h2 id=\"h-tl-dr\" class=\"wp-block-heading\">TL;DR<\/h2>\n\n\n\n<ul class=\"wp-block-list is-style-check\">\n<li>Intern kommunikation till dina medarbetare misslyckas s\u00e4llan p\u00e5 grund av budskapet. Den misslyckas p\u00e5 grund av kanalen.<\/li>\n\n\n\n<li>E-post, intran\u00e4t och chatt f\u00f6ruts\u00e4tter en inloggning, en dator eller telefon och tid att leta. Det utesluter alla som jobbar i produktionen, p\u00e5 lagret eller ute p\u00e5 f\u00e4ltet.<\/li>\n\n\n\n<li>\u00c4ven p\u00e5 kontoret missas information. Mailboxar sv\u00e4mmar \u00f6ver och Slack-meddelanden hopar sig.<\/li>\n\n\n\n<li>Digitala sk\u00e4rmar placerar informationen d\u00e4r medarbetarna redan r\u00f6r sig, utan inloggning och utan att n\u00e5gon beh\u00f6ver leta.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ett meddelande skickas. Sedan tystnad. Ingen vet om det l\u00e4stes, f\u00f6rstods eller ledde till n\u00e5got.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De flesta kommunikat\u00f6rer k\u00e4nner igen k\u00e4nslan. Problemet \u00e4r s\u00e4llan vad som sades, utan att det aldrig n\u00e5dde hela v\u00e4gen ut. I PwC:s Global Workforce Hopes and Fears Survey 2025 \u00e4r medarbetare som k\u00e4nner sig i linje med ledningens m\u00e5l 78 % mer motiverade \u00e4n de som inte g\u00f6r det. R\u00e4ckvidd \u00e4r allts\u00e5 inte en detalj i internkommunikationen. Det \u00e4r hela po\u00e4ngen.<\/p>\n\n\n\n<div class=\"wp-block-group has-dark-yellow-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-large noTopMargin\"><img loading=\"lazy\" decoding=\"async\" width=\"46\" height=\"46\" src=\"https:\/\/playipp.com\/wp-content\/uploads\/2023\/08\/ico_speaker_blue.svg\" alt=\"\" class=\"wp-image-13250\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-8 wp-block-paragraph\">Vi f\u00e5r bra betyg p\u00e5 medarbetarengagemang. Medarbetarna upplever att de f\u00e5r god och tydlig information om vad som sker i bolaget. Jag ser att sk\u00e4rmarna har spelat en viktig roll i det.<\/p>\n\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-9 wp-block-paragraph\"><strong>\u2014 Lene Myklebust, VD p\u00e5 Visma Amili<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<h2 id=\"h-intern-kommunikationen-fokuserar-ofta-pa-medarbetare-som-jobbar-pa-kontor\" class=\"wp-block-heading\">Intern kommunikationen fokuserar ofta p\u00e5 medarbetare som jobbar p\u00e5 kontor<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Intern kommunikation byggs oftast f\u00f6r den som sitter vid en dator, \u00e4ven i organisationer d\u00e4r stora delar av personalen inte g\u00f6r det.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Konsekvensen \u00e4r att medarbetare utan fast arbetsplats hamnar utanf\u00f6r de centrala kanalerna. De f\u00e5r veta saker i andra hand, via en kollega eller en chef som hann vidarebefordra. Strategiska budskap n\u00e5r aldrig hela v\u00e4gen ut.<\/p>\n\n\n\n<h2 id=\"h-vad-medarbetare-upplever-nar-intern-kommunikationen-brister\" class=\"wp-block-heading\">Vad medarbetare upplever n\u00e4r intern kommunikationen brister<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Att f\u00e5 h\u00f6ra f\u00f6retagsnyheter i andra hand g\u00f6r n\u00e5got med tilliten. Man k\u00e4nner sig utanf\u00f6r, inte bara informationsm\u00e4ssigt utan kulturellt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Effekten syns i engagemang och arbetsmoral. Den som inte vet vad som h\u00e4nder har sv\u00e5rare att k\u00e4nna tillh\u00f6righet och sv\u00e5rare att se hur det egna arbetet h\u00e4nger ihop med m\u00e5len. Med tiden blir det sj\u00e4lvf\u00f6rst\u00e4rkande. Ju l\u00e4gre engagemang, desto sv\u00e5rare att f\u00e5 kommunikationen att landa. <\/p>\n\n\n\n<div class=\"wp-block-group has-dark-yellow-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-large noTopMargin\"><img loading=\"lazy\" decoding=\"async\" width=\"46\" height=\"46\" src=\"https:\/\/playipp.com\/wp-content\/uploads\/2023\/08\/ico_speaker_blue.svg\" alt=\"\" class=\"wp-image-13250\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-10 wp-block-paragraph\">Vi har m\u00e4rkt en tydlig f\u00f6rb\u00e4ttring i hur anst\u00e4llda reagerar p\u00e5 intern kommunikation. Det har blivit enklare att f\u00f6rmedla viktig s\u00e4kerhetsinformation, och vi ser att meddelandena tas emot b\u00e4ttre och kommer ih\u00e5g b\u00e4ttre<\/p>\n\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-11 wp-block-paragraph\"><strong>\u2014 Atle Tollefsen, Delivery Owner, Securitas<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Varf\u00f6r vanliga kommunikationsverktyg inte r\u00e4cker<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">E-post, intran\u00e4t och chatt fyller alla en funktion. Men de delar en brist: de kr\u00e4ver att medarbetaren sj\u00e4lv g\u00e5r och h\u00e4mtar informationen. Det f\u00f6ruts\u00e4tter en inloggning, en enhet och tid att leta. I produktionen, p\u00e5 lagret och ute p\u00e5 f\u00e4ltet finns s\u00e4llan n\u00e5got av det.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Men det stannar inte d\u00e4r. \u00c4ven den som sitter framf\u00f6r en sk\u00e4rm hela dagen missar mejl och meddelanden. Inte f\u00f6r att kanalen saknas, utan f\u00f6r att den \u00e4r full. Viktig information hamnar mellan tre ol\u00e4sta tr\u00e5dar och ett inbokat m\u00f6te.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Problemet sitter i kanalen, inte i medarbetaren. Och d\u00e4rf\u00f6r finns det p\u00e5 kontoret ocks\u00e5.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De kanaler medarbetare faktiskt uppm\u00e4rksammar<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kommunikation fungerar b\u00e4st n\u00e4r den inte kr\u00e4ver n\u00e5gon anstr\u00e4ngning. Ingen inloggning, inget s\u00f6kande, ingen ny vana.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e4rf\u00f6r spelar placeringen roll. Budskap i fikarummet, i korridoren, p\u00e5 produktionsgolvet eller i receptionen syns av alla som passerar, utan att n\u00e5gon beh\u00f6ver g\u00f6ra n\u00e5got aktivt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gartner har visat att medarbetare som f\u00f6rst\u00e5r hur deras arbete h\u00e4nger ihop med f\u00f6retagets m\u00e5l kan prestera upp till 10 % b\u00e4ttre. Den f\u00f6rst\u00e5elsen byggs s\u00e4llan av ett utskick. Den byggs av att se samma sak \u00e5terkomma i vardagen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Skiftet \u00e4r fr\u00e5n pull till push. Fr\u00e5n att medarbetaren ska leta upp informationen, till att informationen finns d\u00e4r hen redan \u00e4r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hur effektiv internkommunikation ser ut i praktiken<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">I tillverkning och produktion visas skiftbyten, s\u00e4kerhetsgenomg\u00e5ngar och live-KPI:er direkt p\u00e5 golvet, d\u00e4r besluten fattas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inom logistik och lager syns dagens m\u00e5l, leveransuppdateringar och avvikelser i de ytor d\u00e4r flest personer r\u00f6r sig, s\u00e5 att teamen hinner reagera och skiften vet samma sak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I offentlig sektor och hos organisationer med m\u00e5nga arbetsplatser g\u00e5r det att styra ut gemensam information centralt och samtidigt l\u00e5ta varje enhet l\u00e4gga till sitt eget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00e5rdgivaren Meliva anv\u00e4nder PLAYipp p\u00e5 37 kliniker f\u00f6r att h\u00e5lla kommunikationen konsekvent, s\u00e5 att b\u00e5de personal och bes\u00f6kare f\u00e5r samma tydliga uppdateringar oavsett mottagning.<\/p>\n\n\n\n<div class=\"wp-block-group has-dark-yellow-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-large noTopMargin\"><img loading=\"lazy\" decoding=\"async\" width=\"46\" height=\"46\" src=\"https:\/\/playipp.com\/wp-content\/uploads\/2023\/08\/ico_speaker_blue.svg\" alt=\"\" class=\"wp-image-13250\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-12 wp-block-paragraph\">Vi anv\u00e4nder PLAYipp framf\u00f6r allt i v\u00e5ra v\u00e4ntrum. Det \u00e4r d\u00e4r vi m\u00f6ter patienterna och kan visa vilka vi \u00e4r p\u00e5 ett professionellt och tydligt s\u00e4tt\u201d ber\u00e4ttar <\/p>\n\n\n\n<p class=\"has-dark-color has-text-color has-link-color wp-elements-13 wp-block-paragraph\"><strong>\u2014 Linn Christiernin, kommunikationsansvarig p\u00e5 Meliva.<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Hur HR-team kan anv\u00e4nda digital signage f\u00f6r att t\u00e4ppa till kommunikationsgapet<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r HR \u00e4r internkommunikation p\u00e5 v\u00e4g att bli en strategisk fr\u00e5ga snarare \u00e4n en administrativ. Skillnaden ligger i att g\u00e5 fr\u00e5n utskick i flera kanaler till en modell d\u00e4r budskap schemal\u00e4ggs, riktas och levereras direkt i arbetsfl\u00f6det.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Konkret inneb\u00e4r det att HR kan:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Planera interna budskap i f\u00f6rv\u00e4g som en del av kommunikationsplanen<\/li>\n\n\n\n<li>Uppdatera inneh\u00e5ll l\u00f6pande n\u00e4r n\u00e5got f\u00f6r\u00e4ndras<\/li>\n\n\n\n<li>Rikta budskap per arbetsplats, avdelning eller skift<\/li>\n\n\n\n<li>Koppla ihop sk\u00e4rmarna med de system ni redan anv\u00e4nder<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Resultatet \u00e4r att alla f\u00e5r samma information, oavsett roll, plats eller om de har en f\u00f6retagsmejl.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Avslutande tankar: Att v\u00e4lja r\u00e4tt kommunikationsplattform f\u00f6r medarbetare<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Valet av plattform handlar mindre om funktionslistor och mer om r\u00e4ckvidd. Fyra fr\u00e5gor r\u00e4cker l\u00e5ngt:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u00e5r den medarbetare utan e-postadress eller egen enhet?<\/li>\n\n\n\n<li>G\u00e5r den att sk\u00f6ta utan att IT beh\u00f6ver kopplas in varje g\u00e5ng?<\/li>\n\n\n\n<li>Klarar den flera arbetsplatser med lokala budskap?<\/li>\n\n\n\n<li>Fungerar den ihop med systemen ni redan har?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">En kommunikationsplattform ska g\u00f6ra kommunikationen enklare, inte l\u00e4gga till ett lager till.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vill du se hur digitala sk\u00e4rmar skulle passa in bland era befintliga verktyg? <a href=\"https:\/\/playipp.com\/sv\/kontakta-mig\/\"><strong>Prata med en expert p\u00e5 PLAYipp.<\/strong><\/a><\/p>\n\n\n<div class=\"block-blogauthor-wrapper\"><div class=\"blog-author\">\n\t<div class=\"blog-author__box\">\n\n\t\t\t<h2 class=\"blog-author__heading\">About the author<\/h2>\n\n\t\t\t<div class=\"blog-author__body\">\n\t\t\t\t\t\t\t\t\t<div class=\"blog-author__photo\"><img decoding=\"async\" src=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/12\/profilbild_0022_staffan-1.png\" alt=\"Staffan Stendahl\" loading=\"lazy\"><\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"blog-author__info\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"blog-author__name\">Staffan Stendahl<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"blog-author__title\">Chief Commercial Officer<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"blog-author__bio\">Staffan is Chief Commercial Officer at PLAYipp and an expert at internal communication within organizations. He has helped hundreds of businesses streamline and improve their information flow, and knows exactly what challenges communicators face when trying to reach all their target audiences. Through his work, he has seen how the right communication tools can make a big difference for staff, visitors and those who need access to important information at the right time.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/div>\n\n<div class=\"block-cards-wrapper\">\t<div class=\"container\">\n\t\t\n\t\t<div class=\"row\">\n\t\t\t\t\t\t\t<div class=\"col-12 col-sm-6 col-md-4 d-flex align-items-stretch filter-item c_case-studies c_kundcase\" onclick=\"document.location='https:\/\/playipp.com\/sv\/kunskapsbank\/amili-kundcase\/'\">\n\t\t\t\t\t<div class=\"acf-cards__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__img\">\n\t\t\t\t\t\t\t<picture><source type=\"image\/webp\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Visma-amili-kundcase-toppbild-578x333-c-center.webp 1x, https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Visma-amili-kundcase-toppbild-1156x666-c-center.webp 2x\" \/><img class=\"lazy\" alt=\"Visma Amilia PLAYipp digitala sk\u00e4rmar\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Visma-amili-kundcase-toppbild-578x333-c-center.jpg\" \/><\/picture>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__content\">\n\t\t\t\t\t\t\t<div class=\"acf-cards__subtext is-style-label is-style-label-mini\">\n\t\t\t\t\t\t\t\tKundcase\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__title\">\n\t\t\t\t\t\t\t\t<h3>Levande m\u00e5l och starkare kultur \u2013 Visma Amili visar v\u00e4gen med PLAYipp<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__text\">\n\t\t\t\t\t\t\t\t<p>P\u00e5 Visma Amili har de digitala sk\u00e4rmarna blivit mer \u00e4n bara ett kommunikationsverktyg \u2013 de \u00e4r ett s\u00e4tt att f\u00e5 in strategi, m\u00e5l och f\u00f6retagskultur i vardagen. Genom att anv\u00e4nda PLAYipp p\u00e5 sina kontor har de skapat en arbetsplats d\u00e4r&hellip;<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__date\">8 maj 2025<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-12 col-sm-6 col-md-4 d-flex align-items-stretch filter-item c_kundcase\" onclick=\"document.location='https:\/\/playipp.com\/sv\/kunskapsbank\/meliva-kundcase\/'\">\n\t\t\t\t\t<div class=\"acf-cards__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__img\">\n\t\t\t\t\t\t\t<picture><source type=\"image\/webp\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Meliva-top-image-578x333-c-center.webp 1x, https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Meliva-top-image-1156x666-c-center.webp 2x\" \/><img class=\"lazy\" alt=\"Meliva top image\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/04\/Meliva-top-image-578x333-c-center.jpg\" \/><\/picture>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__content\">\n\t\t\t\t\t\t\t<div class=\"acf-cards__subtext is-style-label is-style-label-mini\">\n\t\t\t\t\t\t\t\tKundcase\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__title\">\n\t\t\t\t\t\t\t\t<h3>S\u00e5 lyckas Meliva kommunicera smart och enhetligt p\u00e5 37 v\u00e5rdmottagningar<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__text\">\n\t\t\t\t\t\t\t\t<p>Meliva anv\u00e4nder digitala sk\u00e4rmar p\u00e5 37 mottagningar f\u00f6r att g\u00f6ra kommunikationen tydligare och mer personlig. Patienter f\u00e5r hj\u00e4lpsam information medan de v\u00e4ntar, och alla mottagningar har samma enhetliga uttryck.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__date\">23 april 2025<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-12 col-sm-6 col-md-4 d-flex align-items-stretch filter-item c_kundcase\" onclick=\"document.location='https:\/\/playipp.com\/sv\/kunskapsbank\/lantmannen-kundcase\/'\">\n\t\t\t\t\t<div class=\"acf-cards__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__img\">\n\t\t\t\t\t\t\t<picture><source type=\"image\/webp\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/06\/Fikarum_2-scaled-578x333-c-center.webp 1x, https:\/\/playipp.com\/wp-content\/uploads\/2025\/06\/Fikarum_2-scaled-1156x666-c-center.webp 2x\" \/><img class=\"lazy\" alt=\"Fikarum_2\" data-srcset=\"https:\/\/playipp.com\/wp-content\/uploads\/2025\/06\/Fikarum_2-scaled-578x333-c-center.jpg\" \/><\/picture>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__content\">\n\t\t\t\t\t\t\t<div class=\"acf-cards__subtext is-style-label is-style-label-mini\">\n\t\t\t\t\t\t\t\tKundcase\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__title\">\n\t\t\t\t\t\t\t\t<h3>S\u00e5 lyckas Lantm\u00e4nnen n\u00e5 ut till medarbetare och kunder med hj\u00e4lp av PLAYipp<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"acf-cards__text\">\n\t\t\t\t\t\t\t\t<p>Hur f\u00e5r man internkommunikationen att fungera i en stor organisation d\u00e4r folk jobbar p\u00e5 fabriker, kontor och i butiker utspridda \u00f6ver landet och flera l\u00e4nder och d\u00e4r m\u00e5nga inte har daglig tillg\u00e5ng till intran\u00e4tet?<\/p>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"acf-cards__date\">25 juni 2025<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n<\/div>\n\n<div class=\"block-tabs-wrapper\">\t\t<div class=\"\" style=\"--text-color: #002738;\">\n\t\t<div class=\"container\">\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"tab-label-seperator\"><\/div>\n\t\t\t<div class=\"container tab-label\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-12 text-center\">\n\t\t\t\t\t\t<label>FAQ<\/label>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"container\">\n\t<div class=\"row\">\n    \t<div data-tab=\"1\" class=\"col-12 tab-content d-block \">\n\t\t\t<h2 class=\"faq-h2\">Vanliga fr\u00e5gor om intern kommunikation f\u00f6r medarbetare<\/h2>\n            <div class=\"row layout-faq\">\n                <div class=\"col-12\">\n                                            <div class=\"row cards-row\">\n                                                            <div class=\"col-12 col-xs4-6 col-md-4\">\n                                    <div class=\"faq-card\" style=\"background-color:#9ae6cc; color:#002738;\">\n                                        <h3>Varf\u00f6r misslyckas internkommunikation i organisationer med medarbetare utan fast arbetsplats?<\/h3>\n                                        <div>\n                                            <p><span style=\"font-weight: 400;\">Internkommunikationen misslyckas ofta f\u00f6r att traditionella verktyg f\u00f6rlitar sig p\u00e5 e-post, intran\u00e4t eller appbaserad \u00e5tkomst som personer som jobbar i porduktion kanske inte anv\u00e4nder regelbundet. I takt med att organisationer anpassar sig till snabb teknologisk f\u00f6r\u00e4ndring omv\u00e4rderar m\u00e5nga kommunikationsteam hur de n\u00e5r medarbetare p\u00e5 ett mer effektivt s\u00e4tt i flera kanaler och arbetsmilj\u00f6er.<\/span><\/p>\n\n                                        <\/div>\n                                        <svg class=\"toggle\" width=\"12\" height=\"8\" viewBox=\"0 0 12 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                            <path d=\"M1 1.5L6 6.5L11 1.5\" stroke=\"#002738\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"col-12 col-xs4-6 col-md-4\">\n                                    <div class=\"faq-card\" style=\"background-color:#bbd7e0; color:#002738;\">\n                                        <h3>Vilka \u00e4r de b\u00e4sta kommunikationsverktygen f\u00f6r medarbetare inom tillverkning eller logistik?<\/h3>\n                                        <div>\n                                            <p><span style=\"font-weight: 400;\">De b\u00e4sta plattformarna f\u00f6r intern kommunikation inom tillverkning och logistik kombinerar digital signage, riktade budskap och synliga kommunikationsverktyg p\u00e5 arbetsplatsen som medarbetare st\u00f6ter p\u00e5 naturligt under arbetsdagen. Den h\u00e4r typen av kommunikationsstrategier bidrar till \u00f6kad synlighet, starkare m\u00e4nskliga kopplingar och ett verkligt medarbetarengagemang i operativa team.<\/span><\/p>\n\n                                        <\/div>\n                                        <svg class=\"toggle\" width=\"12\" height=\"8\" viewBox=\"0 0 12 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                            <path d=\"M1 1.5L6 6.5L11 1.5\" stroke=\"#002738\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"col-12 col-xs4-6 col-md-4\">\n                                    <div class=\"faq-card\" style=\"background-color:#9ae6cc; color:#000000;\">\n                                        <h3>Hur kan HR anv\u00e4nda digital signage f\u00f6r att f\u00f6rb\u00e4ttra internkommunikationen?<\/h3>\n                                        <div>\n                                            <p><span style=\"font-weight: 400;\">HR-team kan anv\u00e4nda digital signage f\u00f6r att leverera konsekvent f\u00f6retagskommunikation, \u00f6ka medarbetarengagemanget och se till att medarbetarna f\u00e5r aktuella uppdateringar oavsett plats eller enhets\u00e5tkomst. Digital signage st\u00f6der ocks\u00e5 god kommunikationspraxis genom att hj\u00e4lpa organisationer att sprida viktiga budskap, st\u00e4rka f\u00f6retagskulturen och minska kommunikationsbrister i organisationen.<\/span><\/p>\n\n                                        <\/div>\n                                        <svg class=\"toggle\" width=\"12\" height=\"8\" viewBox=\"0 0 12 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                            <path d=\"M1 1.5L6 6.5L11 1.5\" stroke=\"#000000\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"col-12 col-xs4-6 col-md-4\">\n                                    <div class=\"faq-card\" style=\"background-color:#bbd7e0; color:#000000;\">\n                                        <h3>Hur n\u00e5r man medarbetare som inte har en f\u00f6retags-e-postadress?<\/h3>\n                                        <div>\n                                            <p><span style=\"font-weight: 400;\">Organisationer kan n\u00e5 medarbetare utan e-post\u00e5tkomst genom kommunikationskanaler som inte kr\u00e4ver personliga enheter eller aktiva inloggningar. Digital signage placerad i delade utrymmen p\u00e5 arbetsplatsen hj\u00e4lper till att h\u00e5lla medarbetare informerade och st\u00f6der mer effektiva kommunikationsstrategier f\u00f6r frontlinje- och fleranl\u00e4ggningsteam.<\/span><\/p>\n\n                                        <\/div>\n                                        <svg class=\"toggle\" width=\"12\" height=\"8\" viewBox=\"0 0 12 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                            <path d=\"M1 1.5L6 6.5L11 1.5\" stroke=\"#000000\" stroke-width=\"2\" stroke-linecap=\"round\"\/>\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                                                        <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\t\t\t<\/div>\n\t\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-white-color has-dark-background-color has-text-color has-background has-link-color wp-elements-14\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<h2 class=\"wp-block-heading has-text-align-left\" id=\"h-vill-du-veta-mer-om-playipp\">Vill du veta mer om PLAYipp?<\/h2>\n\n\n\n<p class=\"has-text-align-left is-style-largep wp-block-paragraph\">Kontakta oss idag, vi \u00e4r experter p\u00e5 digital signage och kommunikation.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:2%\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:38%\">\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-pop-green-background-color has-background wp-element-button\" href=\"https:\/\/playipp.com\/sv\/kontakta-mig\/\">Boka personlig r\u00e5dgivning<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"template":"","kategori":[123],"etikett":[],"class_list":["post-43036","kunskapsbank","type-kunskapsbank","status-publish","hentry","kategori-blogg"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>D\u00e4rf\u00f6r misslyckas ofta intern kommunikation till dina medarbetare<\/title>\n<meta name=\"description\" content=\"Internkommunikation till dina medarbetare misslyckas s\u00e4llan p\u00e5 grund av budskapet. 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